Here are the three reasons why World Cup is a Social Magic Magnet:
(1) World Cup Create Tribes & Tribes Are Social
(2) World Cup brings about evolving stories & Stories bring Magic
Every moment in the World Cup can be magic. There is colorful drama, engaging conversations, continual buzz.
Different threads of movements and expressions can either be
- weaved into delightful gems - brilliantly orchestrated OR
- turn to near misses - lost in the cacophony of noise
Watch a World Cup match and you will see stories played before you every minute. And these stories are and bring magic.
(3) World Cup has a larger than life presence which acts as a Big Draw Magnet
The World Cup has a larger than life presence. Just go to any venue screening a World Cup match, and you will be drawn in to the match displayed on the TV or projector screen, as if it was a big draw magnet, to the match. World Cup matches
- stops you in your tracks
- draws you in
- offers you exciting roller-coaster rides
Looking forward to more of the pulsating moments, emotional drama, samba beats in the next upcoming World Cup matches. The World Cup is a Social Magic Magnet. So is social media marketing programs, when they hit the right chord in their targeted consumers.
I have learnt and still learing lots recently on social media success case studies and what they entail. What are your thoughts on how successful social media marketing programs are or should be like?
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